lundi 15 décembre 2008

Free Chiropractic Marketing Alert

03:53 Posted by: Marokko Suche 0 comments

By Matthew Loop, DC

It's hard to believe that three years have passed already since I introduced the chiropractic profession to Web 2.0 social media marketing. What first began as marketing on just social networks like Myspace, YouTube, and Facebook, has expanded to encompass the vast, new and rapidly growing online media outlets. If you were to take a snapshot at the growth of this Web 2.0 phenomenon back in 2005 and compare it now, it would appear like a virus that literally doubled every 24 hours. Now, I'm not just speaking about huge-growth of a new phase of the internet and communication. I am also referring to the massively profitable nature that comes with this technology for your chiropractic practice and the ability to easily generate multiple sources of income at a staggering rate.

There was once a time when chiropractors paid ungodly amounts of money on marketing and advertising. Actually, chiropractors are still doing that. But the difference is that those tactics do not work in this age. In fact, they're a huge waste of money and chiropractors are suffering because of it. When you step into the present and embrace the methods that are working today, you're giving your practice a chance to survive and even thrive in these difficult times.

Quite frankly, my "economy" is booming just like the hundreds of other chiropractors that have started to implement strategic methods for social media marketing. A global shift has occurred and the question you have to ask is, "Do you want to be a part of this goldmine or do you want to be left-out in the cold?"

Here are some of the sites that are helping me reach higher levels of success each day. I suggest you give them a try, and see the magic they can work for your chiropractic practice. The Web 2.0 powerhouses include YouTube.com, Squidoo.com, EzineArticles.com, StumbleUpon.com, Facebook.com, Twitter.com, Myspace.com, Free-Press-Release.com, Wordpress.com, Photobucket.com, Furl.com, and eHow.com. Give them a try, and you won't be disappointed.

There are greater than two-hundred websites that are empty canvases for your marketing masterpiece. For the sake of example, I only named a few. If you really want to tap into the full power of it, you need someone who is knowledgeable in all of these sites, and the specific tactics for how to milk them. The good news is, you don't need to do it alone. Your profession and skill is at being a chiropractor, so you need to find someone who can expertly do these things for you, and teach you along the way.

Even the straightforward and leveraged-based strategies that I use can be easily taught to any CA or marketing director. When you have an open mind and are teachable, you too can learn these practices that have enormous potential for success.

There are even ways to monetize your existing chiropractic practice online with Web 2.0 social media. I can't even begin to tell you how great it feels to wake-up in the morning with consistently more money in my bank account without doing any work. Sometimes I think that I'm dreaming but this is a reality, not just for myself, but for many other chiropractors that are hitting it hard with social media.

Establishing other systems of passive income along with your current practice will make you recession-proof. Bigger thinking is required in times like these and those that are constantly scouting innovative methods for attracting new patients will thrive and prosper.

Concentrate on providing a large amount of value to your existing and potential patients on the web. This medium allows you to put yourself in front of a local and global audience eager to hear what you have to say. Don't fret, you are an expert in your own right. Trust me, you have plenty to talk about even though you might not see it yet. You could take a specific aspect of your chiropractic practice (nutrition, personal injury, back-pain, etc...) and develop a YouTube video channel around it with a series of weekly videos, as an example.

The sky's the limit, so be one of the innovators that are using Web 2.0 in a new and constructive way to create business and lasting relationships with new patients. While you're at it, create other streams of income that ensure the continued health and growth of your practice.

About the Author:

Aucun commentaire:

Enregistrer un commentaire

 


2009 Hotel and Go. All rights reserved.
Powered by Beta Templates and Blogger.
Template and Icons by DryIcons.com