samedi 13 décembre 2008

The Popularity of the People Search Business

00:32 Posted by: Marokko Suche 0 comments

By Samantha Carterson

All you have to do is enter "people search" on Google or Yahoo, and you'll see how many millions of sites pop up. It is currently estimated that nearly a third of all searches are related to this topic. Why? Because internet users have discovered the power of using search engines to find the people they are looking for, whether it's an old classmate or a lost relative. People searching is very popular. This niche is enormous and expected to continue its growth for some time.

There's more than one way to get started in the people search business. You could set up your own website, of course, but you'd still have to develop your database with all the names, addresses, and phone numbers of people. And that could certainly take a lot of time, plus it would probably be extremely expensive to do. A more practical approach would be for you to join someone else's program. Many of the people search sites do have affiliate programs, and this is probably the easiest route to take.

A good affiliate program should contain these elements. First, it should be very easy to navigate the site. Second, it should be easy to get your own website up and running. Third and most important, you should be provided with good training material, because who knows better than the owner which marketing methods work the best.

The next thing you need to do is plan your marketing campaign. It does not need to cost a lot of money. There are lots of ways to market -- here are a few of them.

You need links to your site and lots of them. Write some articles and get them posted. As a matter of fact, write lots and lots of articles. Google and Yahoo love articles, especially those found on the large article sites. Not only can your articles be on the search engines, but your articles may well be picked up to be used by other websites as well. And that means more traffic to your site. To make money you need as much traffic to your site as you can muster. This method takes time, but it's free and won't break the bank.

Another free method for marketing is to post your ads on the free ad sites. There are thousands of these -- just do a Google search and you'll find them. There are some drawbacks, though. First, your ad won't stay on the front page very long, and you'll have to keep posting it. Second, it requires a lot of your time.

Forums generally will not allow you to post advertising messages, unless it just happens to be an advertising forum. It's a great way to network with others, though, and you're usually allowed to post your link in your forum signature. And always, always, read the forum rules before you post anything.

The best known, and most lucrative, of paid advertising is sponsored ads on the two giants -- Google and Yahoo. But if you are new at internet marketing, be careful and go slow. You can lose your shirt doing pay-per-click. If you are brand new at internet marketing, my advice is to enroll in some free e-marketing courses. But for right now concentrate on free or low-cost advertising until you learn the ropes a bit more.

Do not waste your money on buying traffic. Many of the sites that sell traffic are outright scams whose only purpose is to separate you from your money. A real person will not visit your website; these sites use computer autobots to generate the traffic. Keep your money in your pocket.

The hardest part about any online business is just getting started. I hope my suggestions have given you the motivation to do just that.

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