Copywriting is a job that will weather an economic storm better than most. This is because businesses always need to advertise their products, and good businessmen know that cutting the advertising budget will only hurt their company even further. Therefore they always have a need for good copywriters.
On top of that, freelance copywriting takes the security of copywriting and combines it with the benefits of freelancing. As a freelancer you get to dictate your work schedule, your workload, and you can work from anywhere in the world as long as you have an Internet connection. You can make more as a freelancer as well because you don't have to split your income with a parent company or an advertising agency. You can also take on more projects at once as long as you meet your deadlines.
As a freelancer, you work on a project-to-project basis. You apply for a project, the client examines your bid, and if you win the bid they give you a contract with a deadline for completion. This means you can dictate when you work because you only need to get the project done by the deadline, other than that your schedule doesn't matter. Be sure to keep your deadlines though, because missing deadlines will hurt your career. As a beginner in the field you will need help finding work, here are a few short "how-to's" in order to get you started:
Go Online
Freelance copywriters can start finding work with online freelance marketplaces such as www.elance.com. You can create a profile, bid on projects, and post some of your best work as a display to potential clients. You can also have jobs that may interest you automatically emailed to your inbox.
You should also make a website. This will act as your shop front window to people searching the Internet for a copywriter. It will also allow potential clients to examine your work close-up before they hire you. Therefore it should be neat, easy to read, and professional looking.
Build Your Network
You need to get your name into the market and industry. Otherwise you will have a very difficult time getting clients. Go to seminars and get to know other copywriters. Do some free projects in order to build a client base. You can also partner with other copywriters on larger projects. These things will help build a stable place for your business to grow.
Educate Yourself
No matter how skilled you currently are, you should always work to educate yourself and improve the quality of your copy. Since your writing is the foundation to your business, you should work extra hard to keep yourself competitive. There are plenty of online tutorials that help teach freelancing strategies. There are also different coaching course options by successful copywriters. These allow you to learn from the best copywriters out there and incorporate their success into your business. Check out some books by Dan Kennedy as well, he is a foremost expert in the field and his books can help you greatly.
You should also write everyday. Stephen King once compared working-out at the gym to writing: the more you do it the stronger you become. Therefore you should write everyday, this will help your writing improve immensely.
Hopefully this article gave you a brief over on how to get started in freelance copywriting. Freelance copywriting is a very rewarding and flexible career. If it sounds interesting to you, then you should do some more research in order to see what is involved in becoming a freelance copywriter.
On top of that, freelance copywriting takes the security of copywriting and combines it with the benefits of freelancing. As a freelancer you get to dictate your work schedule, your workload, and you can work from anywhere in the world as long as you have an Internet connection. You can make more as a freelancer as well because you don't have to split your income with a parent company or an advertising agency. You can also take on more projects at once as long as you meet your deadlines.
As a freelancer, you work on a project-to-project basis. You apply for a project, the client examines your bid, and if you win the bid they give you a contract with a deadline for completion. This means you can dictate when you work because you only need to get the project done by the deadline, other than that your schedule doesn't matter. Be sure to keep your deadlines though, because missing deadlines will hurt your career. As a beginner in the field you will need help finding work, here are a few short "how-to's" in order to get you started:
Go Online
Freelance copywriters can start finding work with online freelance marketplaces such as www.elance.com. You can create a profile, bid on projects, and post some of your best work as a display to potential clients. You can also have jobs that may interest you automatically emailed to your inbox.
You should also make a website. This will act as your shop front window to people searching the Internet for a copywriter. It will also allow potential clients to examine your work close-up before they hire you. Therefore it should be neat, easy to read, and professional looking.
Build Your Network
You need to get your name into the market and industry. Otherwise you will have a very difficult time getting clients. Go to seminars and get to know other copywriters. Do some free projects in order to build a client base. You can also partner with other copywriters on larger projects. These things will help build a stable place for your business to grow.
Educate Yourself
No matter how skilled you currently are, you should always work to educate yourself and improve the quality of your copy. Since your writing is the foundation to your business, you should work extra hard to keep yourself competitive. There are plenty of online tutorials that help teach freelancing strategies. There are also different coaching course options by successful copywriters. These allow you to learn from the best copywriters out there and incorporate their success into your business. Check out some books by Dan Kennedy as well, he is a foremost expert in the field and his books can help you greatly.
You should also write everyday. Stephen King once compared working-out at the gym to writing: the more you do it the stronger you become. Therefore you should write everyday, this will help your writing improve immensely.
Hopefully this article gave you a brief over on how to get started in freelance copywriting. Freelance copywriting is a very rewarding and flexible career. If it sounds interesting to you, then you should do some more research in order to see what is involved in becoming a freelance copywriter.
About the Author:
For an inside look at the techniques of a sought-after web copywriter, visit the site of Copywriter Ray Edwards. Claim your podcasts, marketing tips, videos and copywriting advice.
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